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How Many Times Do You Ask the Same Question?

September 29, 2017 By Jon Luskin Leave a Comment

Recently, we had a local financial planner solicit our financial planning services. We were honored by the request. You may be wondering: Why would a financial planner outsource their personal financial planning?

Setting Fees for Financial Planning

September 28, 2017 By Jon Luskin Leave a Comment

Two recent episodes in setting financial planning fees merit sharing, and both have the same ultimate take-away: don’t think you’re not worth it – because the right clients think you are.

Continuity Planning for an Investment Advisory Firm

September 5, 2017 By Jon Luskin 1 Comment

Emergency Exit Plan for Financial Advisors

I can’t help but think of the parallels in the perceived complexity of creating a Continuity Plan with the perceived complexity of creating an investment portfolio.

Will the Value Premium Persist?

August 21, 2017 By Jon Luskin Leave a Comment

Larry Swedroe makes the case that the value premium should always exist . Others agree, insisting that even the small cap premium will endure. Ben Carlson makes the fair case that it is unknowable. There are many others offering their own thoughts on the idea. Allow me to be so bold as to chime in.

Consumers are Getting Smarter

August 4, 2017 By Jon Luskin Leave a Comment

Prospective clients are now making amazing comments that I’ve never heard from them before: Are you a fiduciary?

Case Studies in Unconventional Financial Planning Billing

July 28, 2017 By Jon Luskin Leave a Comment

The traditional financial planning billing model gives you two options for generating revenue: sell an annuity or some other similar commissioned product, or collect an asset management fee for managing a client’s Investment Portfolio.

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Recent Posts

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Hourly Advice for Do-It-Yourself Investors. '@Bogleheads® Live' host. Advice-Only #CFP®. #fiduciary. @SDFLC volunteer. Tweets ≠ Advice. https://t.co/GJqMxem3Cr

JonLuskin
jonluskin Jon Luskin, CFP® @jonluskin ·
10 Feb

How to Buy Life #Insurance: Laddering Life Insurance Policies

Instead of buying a single life insurance policy with a term similar to the balance of your working career and the total coverage needed were you to die tomorrow, you could consider laddering policies.

1/n

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bogleheads John C Bogle Center for Financial Literacy @bogleheads ·
10 Feb

Mark your calendars for Thursday, 12:00 p.m. Pacific / 3:00 p.m. Eastern.

Will be answering your questions about the critical insurance coverage that is disability #insurance.

Set a reminder for my upcoming Space! https://twitter.com/i/spaces/1OyKAVAlnXqGb

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jonluskin Jon Luskin, CFP® @jonluskin ·
10 Feb

It’s hard to make a case for any life #insurance that isn’t term life insurance.

Said differently:

Generally, run screaming from whole life, universal life, indexed universal life (IUL), variable life, variable universal life, or anything not term life insurance.

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Jon Luskin is a registered investment adviser in the states of Arizona, California, Florida, Louisiana, Massachusetts, New York, North Carolina, Pennsylvania, Texas, Virginia and Washington. The Adviser may not transact business in states where it is not appropriately registered, excluded or exempted from registration. Currently, there are no states where the adviser is not appropriately registered, excluded or exempted from registration – allowing the adviser to work with anyone in any state. Individualized responses to persons that involve either the effecting of transaction in securities, or the rendering of personalized investment advice for compensation, will not be made without registration or exemption.

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